USE OF MODERN MARKETING CONCEPTS IN AN INNOVATIVE ECONOMY

Authors

  • Umurzakova Kommuna Lecturer, Department of World Languages, Kokand University

Keywords:

Economics, Marketing, Concept, Innovation, Information.

Abstract

The rapid introduction of modern innovative technologies in the economy, social and other spheres with the widespread use of scientific and technical achievements is an important condition for the rapid development of the Republic of Uzbekistan. Therefore, this article discusses the use of modern marketing concepts and their effectiveness.

References

Decree of the President of the Republic of Uzbekistan PF-5544 "On approval of the Strategy of innovative development of the Republic of Uzbekistan in 2019-2021";

Resolution of the President of the Republic of Uzbekistan No. PP-3698 "On additional measures to improve the mechanisms for the introduction of innovations in industries and sectors of the economy"; 3. Uspenskiy I. V. Internet marketing. SPb .: BXV, 2003. p. 21.

Sheth J. H., Uslay S. Implications of the Revised Definition of Marketing: From Exchange to Value // Journal of Public Policy & Marketing. 2007. Vol. 26. № 2. P. 302-307.

Praxalad K., Ramasvami V. Creating unique tsennostivmeste s potrebitelyami. M .: OlimpBiznes, 2006.

Umurzakova, K. K. (2022). Russian language: Yesterday, today and tomorrow.

Umurzakova, K. K. (2022). RESEARCH ACTIVITY IS AN IMPULSE TO SELF-DEVELOPMENT OF STUDENTS. Frontline Social Sciences and History Journal, 2(03), 39-44.

Umurzakova, K. K. (2021). Problems of russian language teaching in higher education and their solutions. Asian Journal of Research in Social Sciences and Humanities, 11(11), 774-778.

Umurzakova, K. (2023). ADVANTAGES OF THE METHOD OF USING STORIES IN TEACHING THE RUSSIAN LANGUAGE. Экономика и социум, (6-2 (109)), 553-557.

Downloads

Additional Files

Published

2024-04-12

How to Cite

Umurzakova Kommuna. (2024). USE OF MODERN MARKETING CONCEPTS IN AN INNOVATIVE ECONOMY . International Multidisciplinary Journal of Universal Scientific Prospectives, 2(3), 1–8. Retrieved from https://izlanuvchi.uz/index.php/iz/article/view/48